MacDougal 'Di Fara' To Be Named DeMarco's
From the New York Observer (last item):
All is not lost for New York's pizza lovers. Sure, there was plenty of hand-wringing in recent weeks when Joe's Pizza and its overrated pies lost the lease on their fabled location at the corner of Bleecker and Carmine streets. But now, it looks like the best-rated pizza in the city is coming to Manhattan. The family behind DiFara's legendary pizzeria in Midwood, Brooklyn, has partnered with Jeff Schwartz, a retired schoolteacher, to open a restaurant/bar at the corner of Houston and Macdougal in the Village. The deal was not without its drama. When Mr. Schwartz, a longtime fan of DiFara's extra-thin crispy crust and hand-grated cheese, put up DiFara's signs at the new location, the pizzeria's founder, Domenico Demarco, was outraged, vowing that the name could only be used for his original spot. "I may have pulled the trigger a little early," admits Mr. Schwartz, "After all, the name means a lot to Domenico." After a few days of negotiation, Mr. Schwartz came to an agreement with the family on Nov. 16 to name the restaurant DeMarco's Pizzeria, with the family running the restaurant (DiFara's is a combination of the names DeMarco and that of his original co-founder) and looking to open in early December.
UPDATE: DeMarco's Is Open
All Slice posts on DeMarco's [The Slice Archives]