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Google Trends: Pizza Search

Posted by Adam Kuban, May 11, 2006

I saw on Gothamist that Google has released a new whizbang feature: Google Trends, which lets you "see what the world is searching for." Naturally, we ran pizza through the machine:

No surprise that the peaks and troughs are due to high-profile pizza news items, which the tool maps out using letter markers, while giving a key as to what the letters correspond to:

20060511Searches.jpg

What did surprise us—and break our hearts—was that New York City was not at the top of the list of cities searching for pizza. It wasn't even in the Top 10. Slice will look on the bright side and chalk it up to the fact that New Yorkers A.) Don't need to search the web for good pizza since it's all around them and/or B.) Simply use Slice for all their pizza info.

But with the Top 10 pizza-search cities all over the map, perhaps we should change our URL to SliceAmerica.com or SliceUSA.com and do more national coverage?

Update:
The really cool thing about Google Trends is that you can compare different search terms. So we gave pizza vs. hamburger the once over (Slice's sister site is A Hamburger Today, after all). Here's what we found:

Google Trends Guide to New York [Gothamist]

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