PrintPizza for Pesos Program Extended
Pizza Patron, the Texas-based pizza chain that received death threats when it announced it would take Mexican pesos at its U.S. stores, is extending the program. It was supposed to run through February but will now run through the end of April.
Founder Antonio Swad: “We have carved this niche in the pizza industry to compete and serve an underserved market, the Latino customer, not to make any political statement.”
Texas: Chain Extends Pizza-For-Pesos Program - New York Times
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