Check out the line at 99¢ Fresh Pizza. Zach Brooks of Midtown Lunch (and Serious Eats New York editor) captured this scene last Wednesday. That line's on par with Di Fara, though I doubt the place is as good.
99¢ Fresh Pizza
151 East 43rd Street, New York NY 10017 (b/n Third and Lexington avenues; map); 212-922-0257