If you've read Stieg Larsson's Millennium Trilogy (who hasn't?) and are a pizza fan, you may have wondered, Is Billy's Pan Pizza for real?
Yes. It is.
Along with sandwiches (they are awfully fond of eating sandwiches in those books, arent' they?) Billy's Pan Pizza is referred to several times throughout the course of The Girl with the Dragon Tattoo, The Girl Who Played with Fire, and The Girl Who Kicked the Hornets' Nest.
Don't worry, all two of you out there who have not read these Swedish crime thrillers, this post contains no spoilers. Just some Billy's commercials after the jump.
And this appears to be an old one, from 1995: