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Domino's Creates Fake 'Gotham City Pizzeria' Website as Batman Tie-In

I've gotta hand it to Domino's. They've come up with a pretty clever viral-marketing stunt in the creation of the fictional Gotham City Pizzeria website. It's got just enough detail to be fun, with an About Us page that gives the owners' story ("more than 200 locations throughout the City ... Now nobody has an excuse to eat bad pizza in Gotham") and Our Pledge to Gotham, in which GCP promises to support Batman. Two-Face Trailer: There's a "secret" link to a Two-Face trailer if you hover over the "HA" in Gotham on the GCP page. [Tip o' the hat...

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1 Comment | Posted by Adam Kuban, June 17, 2008 at 10:30 PM
Tagged: advertising, Domino's, Movies

Papa John's Ingenious Door Peephole Advertising

Yeah, it was on Boing Boing earlier today. As überblogger Anil Dash would say, " Seen it!"* But here it is again, before any more of you homeslices ping me with this hot new item. ;)...

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10 Comments | Posted by Adam Kuban, June 5, 2008 at 5:15 PM
Tagged: advertising, Chain Pizza, Papa John's

'Pizza! Pizza, Pizza, Pizza! Everybody Loves Pizza'

What they used to show at some drive-in movie theaters to urge folks to eat the snack-bar pizza: Available on YouTube »...

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Post a Comment | Posted by Adam Kuban, January 16, 2008 at 12:00 PM
Tagged: advertising, nostalgia, videos


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